1r Digital Trends - Volume 10

Industry TrendsMarch 14, 2024
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Welcome to 1r's Digital Digest Vol. 10 where we dive deep into the latest trends and innovations shaping the retail landscape. From GoDaddy's groundbreaking AI tool for small businesses to the impact of true sizing technology on US fashion retailers, we explore how technology is revolutionizing the industry. Discover how retailers can empower their workforces with tech solutions, reduce return rates, and build customer loyalty. Stay updated on Meta's Advantage+ updates, TikTok's ban momentum, and more as we navigate the ever-evolving world of retail and consumer behavior.

Technology



HOW RETAILERS CAN UTILIZE TECH TO EMPOWER THEIR WORKFORCES

Technology can ease the burden on in-store associates while helping them deliver high-quality experiences.

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WHY US FASHION RETAILERS MUST NOT DISMISS TRUE SIZING TECHNOLOGY

Sizing technology could potentially help standardize sizing across different brands and retailers.

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GODADDY INTRODUCES GENERATIVE AI TOOL FOR SMALL BUSINESSES

The domain registry service’s new Airo tool can easily generate domain names, websites, social campaigns and more.


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E-Commerce



HOW RETAILERS CAN REDUCE HIGH RETURN RATES


Rethinking returns strategies is critical for building customer loyalty and driving sales.

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EXPLORING CUSTOMER LOYALTY AND RETENTION


Effective customer retention extends beyond product or service quality, emphasizing ongoing customer engagement post-purchase.


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ONLINE CONSUMERS SHIFT TO MINDFUL SHOPPING PRACTICES


Learn how brands can better reach current customers and expand their audience.


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Marketing



META ANNOUNCES RANGE OF UPDATES TO ADVANTAGE+ AND SHOPPING ADS


Meta revealed new functionality for its automated ad tools, including a new service that could help retail media networks with campaign measurement.


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CREATORS ARE FRUSTRATED BY ENERGIZED AS TIKTOK BAN GAINS MOMENTUM


For anyone who relies on the platform as an income source, the new threat of a TikTok ban is no laughing matter.


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HOW BRANDS USE GUERRILLA TACTICS TO GET IN ON BIG POP CULTURE MOMENTS


How one brand ran a charitable social media campaign called the “Supper Bowl Extravaganza” for a fraction of the cost.


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